AI search visibility report · 2026-02-25
How AI assistants see docusign.com
docusign.com has an AI visibility score of 74/100. The site passed 27 of 34 tests. Its strongest areas are Content Freshness and Technical Accessibility. The areas to improve are Schema.org Markup and Citation & Source Quality.
How ChatGPT, Claude and Perplexity read docusign.com
Readability85/100
Result: strong. 4 of 4 tests passed.
High readability with clear, active voice and appropriate sentence lengths for a professional audience.
Schema.org Markup30/100
Result: weak. 3 of 5 tests passed.
Very minimal schema. Only a basic WebSite block is present. Missing Organization, Product, and BreadcrumbList.
Authority & Trust Signals70/100
Result: average. 4 of 5 tests passed.
Strong brand trust signals (1.7M customers, Newsweek award) but lacks specific author credentials and detailed publication history.
Citation & Source Quality50/100
Result: weak. 2 of 4 tests passed.
Claims are made about market leadership and customer counts without direct links to primary data sources or third-party verification.
Content Freshness95/100
Result: strong. 3 of 4 tests passed.
Excellent freshness signals with 2026 dates for webinars and product releases visible in the content.
Content Structure75/100
Result: average. 4 of 4 tests passed.
Good use of semantic sections, but the heading hierarchy skips H2 levels in the product feature sections.
Entity Definition65/100
Result: average. 3 of 4 tests passed.
Brand entity is clear, but individual author entities and term definitions for technical jargon (like IAM) are not structured for LLMs.
Technical Accessibility90/100
Result: strong. 4 of 4 tests passed.
Excellent technical SEO with descriptive meta tags and social graph data. Content is accessible.
How docusign.com can improve its AI visibility
- Implement Comprehensive Entity Schema (high priority)
- Define Author Entities with Person Schema (high priority)
- Strengthen Fact Verification with Citations (medium priority)
- Correct Heading Hierarchy Skip (medium priority)
- Explicitly Allow AI Crawlers (low priority)
How docusign.com compares to its competitors
- Adobe Acrobat Sign (adobe.com) — score 79/100
- PandaDoc (pandadoc.com) — score 85/100
- Dropbox Sign (formerly HelloSign) (hellosign.com) — score 74/100
- Ironclad (ironcladapp.com) — score 72/100