AI search visibility report · 2026-05-14
How AI assistants see ftd.com
ftd.com has an AI visibility score of 68/100. The site passed 25 of 34 tests. Its strongest areas are Technical Accessibility and Readability. The areas to improve are Citation & Source Quality and Schema.org Markup.
How ChatGPT, Claude and Perplexity read ftd.com
Readability80/100
Result: strong. 4 of 4 tests passed.
Content is clear and accessible, though heavily focused on navigation links rather than descriptive text.
Schema.org Markup60/100
Result: average. 4 of 5 tests passed.
Core Organization and WebSite schemas are present and valid, but missing Product/ItemPage schemas on the home view.
Authority & Trust Signals65/100
Result: average. 3 of 5 tests passed.
Strong brand presence but lacks specific author credentials and clear 2026 update signals on the homepage.
Citation & Source Quality50/100
Result: weak. 2 of 4 tests passed.
As an e-commerce site, it lacks outbound citations to third-party data, which is expected but limits LLM 'source' trust.
Content Freshness70/100
Result: average. 2 of 4 tests passed.
Seasonal content (Mother's Day) is highly relevant for May 2026, but explicit 'modified' dates are missing.
Content Structure75/100
Result: average. 3 of 4 tests passed.
Good use of semantic HTML (header, nav) but heading hierarchy is weak with few descriptive H2/H3 tags.
Entity Definition70/100
Result: average. 3 of 4 tests passed.
Organization schema is excellent, but individual author/expert identification is absent.
Technical Accessibility85/100
Result: strong. 4 of 4 tests passed.
Excellent meta tags and social graph implementation. Content is largely accessible.
How ftd.com can improve its AI visibility
- Add Product Schema to Homepage Items (high priority)
- Update Freshness Signals (high priority)
- Enhance Author/Entity Identification (medium priority)
- Optimize Heading Hierarchy (medium priority)
- Refine Meta Descriptions for LLMs (low priority)
How ftd.com compares to its competitors
- 1-800-Flowers.com (1800flowers.com) — score 69/100
- Teleflora (teleflora.com) — score 69/100
- Proflowers (proflowers.com) — score 69/100
- The Bouqs Co. (bouqs.com) — score 45/100