AI search visibility report · 2026-05-14
How AI assistants see chase.com
chase.com has an AI visibility score of 75/100. The site passed 25 of 34 tests. Its strongest areas are Content Structure and Technical Accessibility. The areas to improve are Schema.org Markup and Citation & Source Quality.
How ChatGPT, Claude and Perplexity read chase.com
Readability85/100
Result: strong. 4 of 4 tests passed.
Content is clear and professional, though some financial jargon is present without immediate definitions.
Schema.org Markup20/100
Result: weak. 1 of 5 tests passed.
No JSON-LD blocks found in the provided HTML. Relies on standard meta tags.
Authority & Trust Signals80/100
Result: strong. 4 of 5 tests passed.
Strong trust signals through contact info and legal pages, but lacks clear publication/review dates on the homepage.
Citation & Source Quality40/100
Result: weak. 2 of 4 tests passed.
Claims are generally unsubstantiated by external primary sources or inline citations on the homepage.
Content Freshness70/100
Result: average. 2 of 4 tests passed.
Copyright and promotional images are current (2026), but specific 'last modified' metadata is missing.
Content Structure90/100
Result: strong. 4 of 4 tests passed.
Excellent use of H1-H3 hierarchy and semantic sections. Clear organization of financial products.
Entity Definition75/100
Result: average. 4 of 4 tests passed.
Brand consistency is high, but lacks a dedicated About section with Organization schema on the analyzed page.
Technical Accessibility90/100
Result: strong. 4 of 4 tests passed.
Strong meta descriptions and social meta tags present. Content is accessible.
How chase.com can improve its AI visibility
- Implement Structured Data (JSON-LD) (high priority)
- Enhance Content Freshness Signals (high priority)
- Strengthen Entity Relationships (medium priority)
- Optimize AI Crawler Access (medium priority)
- Improve Fact Verification Signals (low priority)
How chase.com compares to its competitors
- Bank of America (bankofamerica.com) — score 61/100
- Wells Fargo (wellsfargo.com) — score 68/100
- Citibank International (citibank.com) — score 74/100
- Capital One (capitalone.com) — score 44/100