people.com — AI Search Visibility Report
Overall score: 82/100
AI search visibility analysis for people.com. LLMao scored people.com 82/100 across 8 LLM-readiness categories including crawlability, semantic content, structured data, authority signals, and answer-engine clarity.
Analyzed URL
Category breakdown
- readability: 85/100 — Highly accessible writing style (Flesch-Kincaid ~65) suitable for a broad audience.
- schema_markup: 70/100 — Valid JSON-LD present with Organization and WebPage, but lacks specific Article or ItemList schema on the homepage feed.
- authority_trust: 85/100 — Strong organizational trust with physical address and editorial policies, but relies heavily on generic 'People Staff' attribution in some areas.
- citation_sources: 90/100 — High quality primary sourcing (Exclusives) and clear attribution for photography and reporting.
- content_freshness: 95/100 — Excellent. Content is updated by the minute with clear 'X hours ago' timestamps and 2026 dates.
- content_structure: 80/100 — Clear logical flow and use of semantic elements, though heading hierarchy could be more strictly enforced across all modules.
- entity_definition: 75/100 — Strong brand consistency and clear 'About' links, but author entities are somewhat buried in generic staff tags.
- technical_accessibility: 90/100 — Excellent metadata and social tags; content is highly accessible.
Top recommendations
- Add ItemList Schema for News Feed (Schema.org Markup): Implement ItemList schema on the homepage to define the collection of news articles, helping LLMs understand the relationship between the headlines and the main entity.
- Individualize Author Schema (Authority & Trust Signals): Expand the 'People Staff' author schema to include individual Person schemas for specific journalists (e.g., Toria Sheffield) with links to their professional social profiles or bios.
- Enhance Author Entity Expertise (Entity Definition): Add 'knowsAbout' and 'description' properties to the Person schema for authors to explicitly define their expertise areas (e.g., 'Celebrity News', 'Health') for LLM entity linking.
- Standardize Heading Hierarchy for Cards (Content Structure): Ensure every article card on the homepage uses an H3 tag for the headline to maintain a perfect semantic hierarchy from the H1 site title.
- Optimize robots.txt for AI Crawlers (Technical Accessibility): Explicitly mention 'GPTBot', 'Claude-Web', and 'PerplexityBot' in robots.txt with 'Allow' directives to ensure priority indexing by LLM crawlers.