AI search visibility report · 2026-06-21
How AI assistants see abb.com
abb.com has an AI visibility score of 42/100. The site passed 12 of 34 tests. Its strongest areas are Content Structure and Technical Accessibility. The areas to improve are Content Freshness and Schema.org Markup.
How ChatGPT, Claude and Perplexity read abb.com
Readability30/100
Result: weak. 0 of 4 tests passed.
Extremely poor readability scores with excessively long, complex sentences.
Schema.org Markup0/100
Result: weak. 0 of 5 tests passed.
Total absence of JSON-LD structured data.
Authority & Trust Signals8/100
Result: weak. 0 of 5 tests passed.
Lacks structured author credentials and trust pages, though contact info is partially present.
Citation & Source Quality74/100
Result: average. 2 of 4 tests passed.
Good use of inline links for verification, but lacks links to high-authority external domains.
Content Freshness0/100
Result: weak. 0 of 4 tests passed.
Visible dates exist in text but are completely absent from machine-readable metadata.
Content Structure87/100
Result: strong. 4 of 4 tests passed.
Strong semantic HTML usage but suffers from skipped heading levels.
Entity Definition58/100
Result: weak. 2 of 4 tests passed.
Clear brand consistency and About page, but lacks Person schema for authors.
Technical Accessibility83/100
Result: strong. 4 of 4 tests passed.
Good social meta and JS independence, though meta description is slightly long.
How abb.com can improve its AI visibility
- Implement JSON-LD Structured Data (high priority)
- Establish Author Authority (high priority)
- Expose Content Dates to Crawlers (medium priority)
- Optimize Sentence Structure for LLMs (medium priority)
- Improve Trust Page Accessibility (low priority)
How abb.com compares to its competitors
- Siemens (siemens.com) — score 56/100
- Schneider Electric (schneider-electric.com) — score 49/100
- Rockwell Automation (rockwellautomation.com) — score 46/100
- General Electric (GE) (ge.com)
- Honeywell (honeywell.com) — score 56/100