AI search visibility report ยท 2026-10-18
How AI assistants see etsy.com
etsy.com has an AI visibility score of 53/100. The site passed 14 of 34 tests. Its strongest areas are Technical Accessibility and Schema.org Markup. The areas to improve are Content Freshness and Authority & Trust Signals.
How ChatGPT, Claude and Perplexity read etsy.com
Readability35/100
Result: weak. 0 of 4 tests passed.
The content is treated as one giant sentence, which is extremely difficult for LLMs to process.
Schema.org Markup80/100
Result: strong. 4 of 5 tests passed.
Core schemas are valid and complete, but specific content schemas for products are missing.
Authority & Trust Signals28/100
Result: weak. 1 of 5 tests passed.
The site has trust pages but lacks contact details, author credentials, and publication dates.
Citation & Source Quality40/100
Result: weak. 0 of 4 tests passed.
The site lacks links to authoritative external sources and formal citations.
Content Freshness0/100
Result: weak. 0 of 4 tests passed.
No dates or update signals are present in the content or schema.
Content Structure72/100
Result: average. 3 of 4 tests passed.
Good semantic HTML and organization, but paragraph structure and heading hierarchy need work.
Entity Definition60/100
Result: average. 2 of 4 tests passed.
Strong brand consistency and about page, but lacks author identification.
Technical Accessibility95/100
Result: strong. 4 of 4 tests passed.
Excellent crawler access and JS independence, with good social meta tags.
How etsy.com can improve its AI visibility
- Fix Sentence Structure (high priority)
- Add Contact Information (high priority)
- Add Content Schemas (high priority)
- Implement Publication Dates (medium priority)
- Improve Outbound Linking (medium priority)
How etsy.com compares to its competitors
- Amazon Handmade (amazon.com)
- eBay (ebay.com)
- Redbubble (redbubble.com) โ score 69/100
- Shopify (shopify.com) โ score 84/100
- Uncommon Goods (uncommongoods.com) โ score 55/100