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    AI search visibility report · 2026-06-16

    How AI assistants see rh.com

    rh.com has an AI visibility score of 46/100. The site passed 15 of 34 tests. Its strongest areas are Technical Accessibility and Schema.org Markup. The areas to improve are Content Freshness and Content Structure.

    How ChatGPT, Claude and Perplexity read rh.com

    Readability50/100

    Result: weak. 2 of 4 tests passed.

    Sentences are long and complex, resulting in a low Flesch Reading Ease score.

    Schema.org Markup74/100

    Result: average. 4 of 5 tests passed.

    Valid JSON-LD present for WebPage and Organization, but missing content-specific schemas like Product.

    Authority & Trust Signals34/100

    Result: weak. 2 of 5 tests passed.

    Strong trust pages and contact info, but lacks author credentials and social proof in structured data.

    Citation & Source Quality51/100

    Result: weak. 1 of 4 tests passed.

    Contains inline links but lacks citations to authoritative external primary sources.

    Content Freshness0/100

    Result: weak. 0 of 4 tests passed.

    No publication or modification dates found in metadata or visible text.

    Content Structure32/100

    Result: weak. 0 of 4 tests passed.

    Critical failure in heading hierarchy and semantic organization. No H-tags or sections detected.

    Entity Definition40/100

    Result: weak. 2 of 4 tests passed.

    Lacks a dedicated about page and author identification, though brand consistency is high.

    Technical Accessibility85/100

    Result: strong. 4 of 4 tests passed.

    Excellent AI crawler access and meta descriptions, but has partial JS dependency.

    How rh.com can improve its AI visibility

    • Add Semantic Heading Hierarchy (high priority)
    • Implement Content Date Signals (high priority)
    • Strengthen Entity Definition (medium priority)
    • Expand Content-Specific Schemas (medium priority)
    • Improve Non-JS Accessibility (low priority)

    How rh.com compares to its competitors