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    AI search visibility report · 2026-06-09

    How AI assistants see okta.com

    okta.com has an AI visibility score of 57/100. The site passed 18 of 34 tests. Its strongest areas are Technical Accessibility and Schema.org Markup. The areas to improve are Content Freshness and Readability.

    How ChatGPT, Claude and Perplexity read okta.com

    Readability30/100

    Result: weak. 0 of 4 tests passed.

    Extremely poor readability scores due to complex technical jargon and excessively long sentence structures.

    Schema.org Markup74/100

    Result: average. 4 of 5 tests passed.

    Valid Organization schema present, but lacks content-specific schemas like Product or FAQ.

    Authority & Trust Signals48/100

    Result: weak. 3 of 5 tests passed.

    Strong contact and trust page signals, but lacks visible publication dates and author credentials on the homepage.

    Citation & Source Quality72/100

    Result: average. 3 of 4 tests passed.

    Good use of inline links for navigation, but lacks citations to third-party authoritative data or primary research.

    Content Freshness0/100

    Result: weak. 0 of 4 tests passed.

    Complete lack of temporal signals (dates) in both visible text and metadata.

    Content Structure58/100

    Result: weak. 2 of 4 tests passed.

    Semantic HTML is present, but heading hierarchy is inconsistent and paragraph structure is fragmented.

    Entity Definition65/100

    Result: average. 2 of 4 tests passed.

    Excellent brand consistency and About page, but lacks author/person entity definitions.

    Technical Accessibility100/100

    Result: strong. 4 of 4 tests passed.

    Excellent technical setup with full AI crawler access and robust social metadata.

    How okta.com can improve its AI visibility

    • Implement Temporal Metadata (high priority)
    • Define Author Entities with Person Schema (high priority)
    • Optimize Content Readability and Hierarchy (medium priority)
    • Expand Content-Specific Schema (medium priority)
    • Strengthen External Authority Signals (low priority)

    How okta.com compares to its competitors