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    AI search visibility report · 2026-10-26

    How AI assistants see heritage.org

    heritage.org has an AI visibility score of 35/100. The site passed 8 of 34 tests. Its strongest areas are Technical Accessibility and Content Structure. The areas to improve are Content Freshness and Schema.org Markup.

    How ChatGPT, Claude and Perplexity read heritage.org

    Readability30/100

    Result: weak. 0 of 4 tests passed.

    Extremely low readability scores with very long, complex sentences unsuitable for general audiences.

    Schema.org Markup0/100

    Result: weak. 0 of 5 tests passed.

    Complete absence of JSON-LD or any structured data markup.

    Authority & Trust Signals34/100

    Result: weak. 0 of 5 tests passed.

    Missing core trust signals like physical address and clear publication dates. Author credentials lack structured data.

    Citation & Source Quality32/100

    Result: weak. 0 of 4 tests passed.

    Lacks inline citations and links to authoritative primary sources like .gov or .edu domains.

    Content Freshness0/100

    Result: weak. 0 of 4 tests passed.

    No machine-readable or visible publication/modification dates found on the homepage.

    Content Structure62/100

    Result: average. 2 of 4 tests passed.

    Good use of semantic HTML but suffers from multiple H1 tags and poor paragraph structure.

    Entity Definition35/100

    Result: weak. 2 of 4 tests passed.

    Missing a dedicated about page and term definitions, though author bylines are present.

    Technical Accessibility95/100

    Result: strong. 4 of 4 tests passed.

    Excellent crawler access and social meta tags. Content is accessible without JavaScript.

    How heritage.org can improve its AI visibility

    • Add JSON-LD Structured Data (high priority)
    • Create a Comprehensive About Page (high priority)
    • Implement Visible Publication Dates (high priority)
    • Correct Heading Hierarchy (medium priority)
    • Add Inline Citations to Primary Sources (medium priority)

    How heritage.org compares to its competitors