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    AI search visibility report · 2026-05-14

    How AI assistants see usbank.com

    usbank.com has an AI visibility score of 82/100. The site passed 30 of 34 tests. Its strongest areas are Content Freshness and Schema.org Markup. The areas to improve are Citation & Source Quality and Entity Definition.

    How ChatGPT, Claude and Perplexity read usbank.com

    Readability85/100

    Result: strong. 4 of 4 tests passed.

    Content is clear and professional, though some banking jargon is present without immediate definitions.

    Schema.org Markup90/100

    Result: strong. 5 of 5 tests passed.

    Comprehensive JSON-LD graph including WebPage, WebSite, and Organization, but missing specific product-level schemas.

    Authority & Trust Signals80/100

    Result: strong. 4 of 5 tests passed.

    Strong institutional trust with clear contact info and trust pages, but lacks individual author expertise signals for financial advice.

    Citation & Source Quality50/100

    Result: weak. 2 of 4 tests passed.

    Lacks external citations and primary source attribution on the homepage, though internal linking is strong.

    Content Freshness100/100

    Result: strong. 4 of 4 tests passed.

    Excellent freshness with metadata updated within 24 hours of the analysis date.

    Content Structure80/100

    Result: strong. 4 of 4 tests passed.

    Good use of semantic HTML and organization, though heading hierarchy has minor skips.

    Entity Definition75/100

    Result: average. 3 of 4 tests passed.

    Strong brand consistency and clear 'About' information, but lacks Person entities for leadership/authors.

    Technical Accessibility90/100

    Result: strong. 4 of 4 tests passed.

    Excellent meta descriptions and social tags; content is largely accessible.

    How usbank.com can improve its AI visibility

    • Implement Author E-E-A-T Signals (high priority)
    • Add Financial Product Schema (high priority)
    • Repair Heading Hierarchy (medium priority)
    • Enhance Fact Verification with Citations (medium priority)
    • Optimize robots.txt for AI Crawlers (low priority)

    How usbank.com compares to its competitors