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    AI search visibility report · 2026-06-05

    How AI assistants see openai.com

    openai.com has an AI visibility score of 52/100. The site passed 16 of 34 tests. Its strongest areas are Technical Accessibility and Content Freshness. The areas to improve are Schema.org Markup and Readability.

    How ChatGPT, Claude and Perplexity read openai.com

    Readability35/100

    Result: weak. 0 of 4 tests passed.

    Extremely poor readability scores due to technical complexity and excessive sentence length.

    Schema.org Markup0/100

    Result: weak. 0 of 5 tests passed.

    Complete absence of JSON-LD schema markup.

    Authority & Trust Signals58/100

    Result: weak. 3 of 5 tests passed.

    Strong publication dates and trust pages, but lacks specific author credentials and contact details.

    Citation & Source Quality67/100

    Result: average. 3 of 4 tests passed.

    Good use of inline citations for claims, but lacks links to external authoritative primary sources.

    Content Freshness75/100

    Result: average. 3 of 4 tests passed.

    Excellent recency with content updated within the last 17 days, though lacks a formal changelog.

    Content Structure50/100

    Result: weak. 1 of 4 tests passed.

    Poor structure due to missing H1 and extremely short paragraph fragments.

    Entity Definition58/100

    Result: weak. 2 of 4 tests passed.

    About page is present, but lacks Person schema for authors and clear term definitions.

    Technical Accessibility93/100

    Result: strong. 4 of 4 tests passed.

    Excellent AI crawler access and social metadata implementation.

    How openai.com can improve its AI visibility

    • Implement Core JSON-LD Schemas (high priority)
    • Fix Heading Hierarchy and Add H1 (high priority)
    • Improve Sentence-Level Readability (high priority)
    • Define Author Entities with Schema (medium priority)
    • Enhance Trust Signals and Contact Info (medium priority)

    How openai.com compares to its competitors