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    AI search visibility report · 2026-05-25

    How AI assistants see zapier.com

    zapier.com has an AI visibility score of 43/100. The site passed 13 of 34 tests. Its strongest areas are Technical Accessibility and Content Structure. The areas to improve are Content Freshness and Schema.org Markup.

    How ChatGPT, Claude and Perplexity read zapier.com

    Readability35/100

    Result: weak. 0 of 4 tests passed.

    Extremely poor readability due to massive sentence lengths in the rendered HTML.

    Schema.org Markup0/100

    Result: weak. 0 of 5 tests passed.

    No JSON-LD schema found. This is a critical failure for LLM optimization.

    Authority & Trust Signals26/100

    Result: weak. 1 of 5 tests passed.

    Strong trust pages (Privacy/Terms) but lacks visible contact info and publication dates.

    Citation & Source Quality74/100

    Result: average. 3 of 4 tests passed.

    Good use of inline links for claims, but lacks high-authority external citations (.gov/.edu).

    Content Freshness0/100

    Result: weak. 0 of 4 tests passed.

    Complete lack of date metadata or visible timestamps on the homepage.

    Content Structure79/100

    Result: average. 3 of 4 tests passed.

    Excellent heading hierarchy and semantic HTML usage, but paragraph structure is poor.

    Entity Definition45/100

    Result: weak. 2 of 4 tests passed.

    Consistent branding but lacks an About page and author identification.

    Technical Accessibility95/100

    Result: strong. 4 of 4 tests passed.

    Excellent technical setup with AI crawler access and strong social metadata.

    How zapier.com can improve its AI visibility

    • Implement Core JSON-LD Schema (high priority)
    • Improve Sentence Structure and Clarity (high priority)
    • Add Visible Recency Signals (medium priority)
    • Strengthen Entity Definition and E-E-A-T (medium priority)
    • Expose Contact Information for Trust Verification (medium priority)

    How zapier.com compares to its competitors