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    AI search visibility report · 2026-05-16

    How AI assistants see apollo.io

    apollo.io has an AI visibility score of 82/100. The site passed 30 of 34 tests. Its strongest areas are Schema.org Markup and Content Structure. The areas to improve are Content Freshness and Citation & Source Quality.

    How ChatGPT, Claude and Perplexity read apollo.io

    Readability90/100

    Result: strong. 4 of 4 tests passed.

    High clarity with professional tone. Jargon is used but generally contextualized within sales roles.

    Schema.org Markup95/100

    Result: strong. 5 of 5 tests passed.

    Excellent JSON-LD implementation including Organization, WebSite, and a comprehensive FAQPage.

    Authority & Trust Signals75/100

    Result: average. 4 of 5 tests passed.

    Strong social proof and contact info, but lacks individual author credentials for its extensive content library.

    Citation & Source Quality70/100

    Result: average. 4 of 4 tests passed.

    Claims are backed by customer stories, but external primary source citations are limited on the homepage.

    Content Freshness60/100

    Result: average. 2 of 4 tests passed.

    Content is topical (AI-focused), but lacks explicit publication/modification timestamps in the visible text.

    Content Structure95/100

    Result: strong. 3 of 4 tests passed.

    Excellent use of H1/H2 hierarchy and semantic HTML sections. Clear organization of solutions.

    Entity Definition85/100

    Result: strong. 4 of 4 tests passed.

    Strong brand consistency and clear 'About' information, though term definitions could be more structured.

    Technical Accessibility85/100

    Result: strong. 4 of 4 tests passed.

    Good meta descriptions and social tags. Content is largely accessible, though heavily reliant on modern JS frameworks.

    How apollo.io can improve its AI visibility

    • Implement Author E-E-A-T Signals (high priority)
    • Add Visible Modification Dates (high priority)
    • Expand Product Schema Usage (medium priority)
    • Define Technical Entities Clearly (medium priority)
    • Optimize AI Crawler Access (low priority)

    How apollo.io compares to its competitors